A revolutionary FinTech endeavor aimed at bridging the healthcare gap for those who need it most. My initiation into the industry began with this impactful project, where I stepped into the role of Senior Web and Graphics Designer at PSS (Pioneering Solutions Studio), a pivotal division within the Vertice MedTech collective.
Under the Go-to-Market team's umbrella, I found myself entrusted with the role of brand custodian for MediVouch—a digital solution that empowers individuals in the lower LSM market to access essential healthcare services without immediate financial burden.